As a lot of the Liquid Friday customers were accessing the site from mobile devices so creating a tailored responsive site was a must.
We produced their fully responsive website with a logical information architecture and clearly placed calls to actions. To accompany this we created a series of illustrations based around different types of workers in the contracting industry, to help communicate just how pain free using an umbrella company can be.
Our main objective was to increase inbound enquiries via telephone, online chat and email. We’re delighted to say that they have seen an increase in inbound enquiries month to month from the website.